Beyond The Arch: Next Level

Game Design
McDonalds
A foundation of the Toronto Raptors & McDonalds partnership, the Beyond The Arch program rewards fans with free French fries whenever their beloved team scores 12 of more three pointers. To complement this marquee partnership, we developed a digital game, "Beyond the Arch-Next Level", to bring the excitement to our fans all across Canada. In this game, players are challenged to slingshot themselves from basket to basket, unlocking various tiers of prizes after every 12 successful shots. As they progress, they have the opportunity to collect power-ups, evade the Raptor, and conquer the thrilling McFlurry Zone.
Game Plays
70,885
Dwell Time
8:47
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Dollars Raised $
31,556.13
This digital extension has lived on for almost half a decade, each time evolving the gameplay with new art styles, mechanics, and features. Beyond The Arch: Next Level brings in the McFlurry Zone, a 3 point nightly marker from the real teams 3pt made total, and a donation tracker where every shot made in the game put forth 3 cents to the 'Change the Game' charity organization.
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