Sprite Fam Zone

Web Design, 3D Modelling, Augmented Reality

Sprite

A revival of the beloved Sprite ‘Fan’ Zone, The Sprite Fam Zone invites fans to explore Torontos culture through 3 special nights during the Raptors season devoted to local artists, musicians, and designers. We developed a microsite for the launch that highlighted the program, showed details on the upcoming event nights and ways to win access.

Sprite Fam Zone

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Unique Engagements

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Fans were given an opportunity to enter on the site for their chance to win entry to one of the 3 Fam Zone nights at the arena. As an additional incentive, they also had the opportunity to scan a bottle of sprite, unlocking an augmented authenticating experience and an even greater chance of winning.

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